Home / WorldWide / Hailey Bieber kicks off her Rode promo in the perfect white mini dress

Hailey Bieber kicks off her Rode promo in the perfect white mini dress

Hailey Bieber is officially in action as she prepares to launch her new skincare line Rod. To start whats sure to be a busy week for the model Bieber worked in an adorable little white dress which does the job of flaunting her biggest asset when it comes to promoting Rhode her skin.

On Sunday stylist Danny Michele shared some photos of Bieber on Instagram. In the photos the model looks fresh from a glamorous photoshoot standing in front of a lighted dressing table in a short white strapless dress by Florencebased Ermanno Scervino with a floralcovered bodice. Biebers hair was pulled back into a ponytail and she accessorized with some simple jewelry including Nina Runsdorfs ring and her skin glow—perhaps the key to this whole look.

Biebers new brand Rhode which launched on June 15 is luscious dewy skin which Bieber certainly presents in pictures. So far its still unclear exactly what products Rudd will sell but we know its going to be great with no products to go over $30.

Rudds release comes after news that Biebers husband Justin had to postpone his tour after being diagnosed with Ramsay Hunt Syndrome which paralyzed half of his face. Its unclear if and how this will affect Haileys Rhode promotional plans but so far it appears to be moving forward as planned as Justin focuses on recovery.

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